Churchill’s British Heritage Project
Churchill’s Confectionery had a very tight schedule for this project. The brief included a rough idea of the project's look and feel, as well as the elements they wanted to feature on each tin.
The first approach and development had to be adjusted to fulfill the schedule, and certain elements had to be tested on the fly as the final artwork was being completed. The British Heritage Project required Alejandra’s illustration skills as well as her graphic design experience.
Heritage Britain Artwork
British Royal Crest
Britannia
Royal Guard and Beefeater
Houses of Parliament
Buckingham Palace
Tower Bridge
Tests and Roughs
Houses of Parliament first proposal
Original approved roughs
Royal Crest first approach
Playing with label colour
Label testing
Label testing
Label testing
Label testing
British Heritage Final Products